Best Practice Cases in Branding for Strategic Brand Management
Availability: In Stock

Best Practice Cases in Branding for Strategic Brand Management

SKU: 9780131888654

Kshs 2,090.00

Best Practice Cases in Branding for Strategic Brand Management

  • Classifications: Sales & marketing
  • Readership:Professional & Vocational
  • Format: Paperback 382 pages, Illustrations

    ISBN : 9780131888654

    Published : 8 Jan 2007

    Author : Kevin Lane Keller

    Publisher : Pearson Education (US)

    Main Material : Paperback

    Size : 232 x 180 (mm)

    Weight : 630g

    1 in stock

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