Strategic Management: Text And Cases: 2026 Release Ise
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Strategic Management: Text and Cases, written by authors Dess, McNamara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, data analytics, and Artificial Intelligence (AI) to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.
They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes all the text and 38 cases.
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Format: Paperback / softback
Classifications: Business & management
ISBN : 9781265277048
Published : 13 Feb 2026
Author : Gregory Dess
Publisher : McGraw-Hill Education
Size :
Weight : 1483g
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