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The Tipping Point : How Little Things Can Make a Big Difference

Name: The Tipping Point : How Little Things Can Make a Big Difference | Online Book Store Nairobi | Kenya | EYS
SKU: 9780349113463
Price: 2100.00 KES
Availability: InStock

Author: Malcolm Gladwell

SKU: 9780349113463

Kshs 2,100.00

‘A wonderful page-turner about a fascinating idea that should affect the way every thinking person thinks about the world around him’ Michael LewisIn this brilliant and original book, Malcolm Gladwell explains and analyses the ‘tipping point’, that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change. ‘Hip and hopeful, THE TIPPING POINT is like the idea it describes: concise, elegant but packed with social power.

A book for anyone who cares about how society works and how we can make it better’ George Stephanopoulos